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We Read 150 Privacy Policies. They Were an Incomprehensible Disaster.

"“You’re confused into thinking these are there to inform users, as opposed to protect companies,” said Albert Gidari, the consulting director of privacy at the Stanford Center for Internet and Society.

According to Jen King, the director of consumer privacy at the Center for Internet and Society, this doesn’t mean we should throw out privacy policies entirely — we just need a fresh start.

“These are documents created by lawyers, for lawyers. They were never created as a consumer tool,” Dr. King said. “What would we do if we actually started over and did this from a human-centric point of view, knowing what we know now about how humans process information online?”"