Stanford CIS

The Future Of Political Media: An Example And A Metaphor

By Anthony Falzone on

This video may be our first glimpse of just how different, if not revolutionary, the 2008 presidential election may be.  The ability of ordinary people to create and share video content worldwide threatens to obliterate the precisely orchestrated messaging that has marked the media strategy of successful candidates.  Say goodbye to the top-down control of broadcast media.  Say hello to user-generated politics, where you have the power to control the message and shape the debate.