On a Friday night in early June, eight strangers came up with an idea to help poor Americans on government assistance gain access to healthier food. They designed a website and business model to help overcome a problem referred to as urban “food deserts –– that many low-income Americans in big cities live miles from the nearest grocery store. After three days, the eight strangers, which included the two authors of this piece, pitched the company and won a little prize –– the invitation to present the solution at an international summit organized by the World Bank and the White House. But strangely, the initial goal of our meeting wasn’t to eliminate food deserts or win little prizes –– it was to strengthen the still-underdeveloped bond between D.C. policymakers and tech entrepreneurs.
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- Date Published:07/19/2012
- Original Publication:Wired