eCoupons get expensive for uninformed retailers...

Just when I thought that locally, if not nationally, we are flooded with law / technology conferences du jour, I realized the timeliness of yet another confab: Best Practices in Coupon eCommerce.

In today’s Wall Street Journal, Burned by Daily-Deal Craze, Small Businesses Get Savvy describes the consequences of the rapid growth of social network coupon sites, and smaller business, who, at least initially, overlooked the fine print.

Perhaps for the Stanford eCommerce summit…

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