Stanford CIS

Some tech giants sign onto Canada's declaration on electoral integrity

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"Ben Scott, who worked on the digital campaigns of U.S. presidential candidates Barack Obama and Hillary Clinton, described the tech giants' business model this way: "Step 1: track everything that billions of people do online and put it in a data base. Number 2: sort that data and group people into target audiences and then sell access to their attention, engineering your entire information marketplace to optimize ... addictiveness and time spent on the platform because the more time they spend on the platform, the more ads they see and the more money (the platforms) make," he told the committee."

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