"Many will insist it’s all de-identified and anonymized, said Omer Tene, VP and chief knowledge officer at the International Association of Privacy Professionals.
“But drill a bit deeper and you’ll find that while they might not have direct identifiers like a person’s name or social security number, they do collect, process and store personal data under GDPR,” he said."
- Date Published:03/13/2018
- Original Publication:AdExchanger