2 Years Later: How Has GDPR Affected Your Marketing?

"What’s next? Challenges still remain in terms of GDPR compliance, according to Omer Tene, vice president and chief knowledge officer at the International Association of Privacy Professionals (IAPP). Businesses will continue to need to seek guidance on many ambiguous provisions of GDPR, and harmonization is still partial given varying national interpretations. “But, overall,” Tene added, “the GDPR has been a trailblazing reform elevating the EU to a global leadership position on the tech policy stage.”"