Stanford CIS

Winning at Cards

By Elizabeth Rader on

Kudos to my old friends from my New York days, Russ Falconer, Steve Gustavson and Paul Reilly, who just won a trademark case and successfully proved "smart card" is generic.  According to the New York Law Journal the Court found that MasterCard's use of ONESMART for smart cards does not infringe a trademark in SMARTONE for smart cards, as the marks are used.

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