How the internet tricks you out of privacy using 'dark patterns' of design

"Deceptive design nudges, tricks and goads you into sharing more than you might intend to online, Professor Hartzog argues in his new book, Privacy's Blueprint: The Battle to Control the Design of New Technologies.

And when you think you're in control of your own data, you rarely are.

"If you want to know when social media companies are trying to manipulate you into disclosing information or engaging more, the answer is always," he said."